The Problem
You have customers, but do you really know who your best ones are? Which industries convert fastest? What company size has the highest LTV? Which job titles actually have buying power? Without this analysis, your sales team targets everyone and closes few. Your marketing spends money on the wrong accounts. And your product roadmap is guided by gut feel instead of data.
What We Analyze
ICP Analysis
We analyze your customer data to build a data-driven Ideal Customer Profile. Not a guess—a profile based on your actual best customers.
- Which industries and sub-industries convert best
- Optimal company size ranges
- Geographic patterns
- Technology stack indicators
- Common buying committee structures
Customer Segmentation
Group your customers into meaningful segments for targeted marketing and product development.
- Behavioral segmentation
- Firmographic segmentation
- Value-based segmentation
- Lifecycle stage analysis
Market Analysis
Understand your total addressable market and where to focus your resources.
- TAM/SAM/SOM analysis
- Competitive landscape mapping
- Market sizing by segment
- Whitespace identification
How It Works
- Share your data - Customer list, closed-won deals, and any relevant business metrics.
- We analyze - Our team runs quantitative analysis to find patterns and insights.
- You get actionable insights - Clear recommendations for targeting, messaging, and prioritization.
Who This Is For
- Series A startups - Define your ICP with data before scaling
- CMOs - Focus marketing spend on the right accounts
- Sales leaders - Give your team clear targeting criteria
- RevOps - Build data-driven lead scoring and routing